Social Media

In 2021 it's rare to find a business that has 0 social media presence. The question now isn't around whether or not your business should be doing marketing with Facebook or advertising with Twitter. It's whether or not you're managing your...

"Fail to plan or plan to fail" is a famous quote often attributed to Benjamin Franklin. While it is certain that Ben didn't know what a hashtag or trending topic was, he sure did know to make an excellent point. Social media planning...

Did you know that 60% of marketers say that they create at least one piece of content every day?  Spending time on content creation for social media can be an intimidating task. Much time and effort need to be dedicated...

Social media is everything to a business or brand trying to expand and grow. Having an effective social media marketing plan can be the difference between a brand that thrives and one that flops.  But how do you go about...

Social media is a great way to increase brand engagement. With different marketing strategies, you can attract customers to your business, your story, and how you help them.  But with so many marketing strategies available, how do you know what...

So, you didn't think marketing on social media was necessary for your small business? Think again. In our tech and device-driven world, social media marketing is more important than ever, for businesses of every size.  If you're creating a marketing...

What Not To Do You know how you’re not supposed to use the boost button on the social platforms, specifically Facebook and Instagram, because the management and resulting data doesn’t live in the Ads Manager? That’s still a thing. So...