Christine Piper, Managing Partner

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social media and seo
How Social Media and SEO Work Together
by Christine Piper, Managing Partner|12 July 2021|SEO, Social Media
The beautiful thing about digital marketing is that one hand feeds the other in most cases. One successful piece of a campaign can often cause another piece to find success as well.  We're going to explore the relationship between social...
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print marketing
10 Reasons Why Every Business Should Embrace Print Marketing
by Christine Piper, Managing Partner|20 June 2021|Marketing
Have you been told print marketing is dead? Pfft... Think again! With social media becoming the number one advertising method in the new age, it has allowed savvy marketers to take advantage of so-called "traditional" and untapped marketing methods, like...
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difference between seo and ppc
What Is the Difference Between SEO and PPC?
by Christine Piper, Managing Partner|01 June 2021|SEO
Last year, over $139 billion was spent on digital marketing, up 12% from the previous year. The typical small business advertising fund is a drop in the bucket comparatively. How can a small business stay lean, but also be competitive when competing...
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15 Ways to Improve Your SEO Ranking in 2021
15 Ways to Improve Your SEO Ranking in 2021
by Christine Piper, Managing Partner|15 May 2021|SEO
Did you know that over 60% of marketers regard SEO ranking as their top priority for inbound marketing? Search engine optimization (SEO) has been slowly gaining momentum over the years and, as the number of people browsing the web increase,...
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social media marketing mistakes by Maverick Media
7 Common Social Media Marketing Mistakes and How to Avoid Them
by Christine Piper, Managing Partner|30 March 2021|Social Media
In 2021 it's rare to find a business that has 0 social media presence. The question now isn't around whether or not your business should be doing marketing with Facebook or advertising with Twitter. It's whether or not you're managing your...
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Develop an Effective Content Strategy by Maverick Media
6 Tips on How to Develop an Effective Content Strategy
by Christine Piper, Managing Partner|15 February 2021|Online Marketing
Creating a content marketing strategy can seem very daunting at the outset. But it doesn't have to be. In reality, a good content strategy is there to help you. It helps you define your goals, your audiences, and your channels....
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offline marketing
The Well-Rounded Marketer’s Guide to Offline Marketing
by Christine Piper, Managing Partner|08 January 2021|Marketing
You’ve likely seen countless articles on online marketing and how it can grow and improve your business. It’s only one aspect of marketing and while online gets all the glamour, tried and true offline marketing methods can be as good...
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Publish-Staying on Track With A Social Media Content Calendar by Maverick MediaHero
Staying on Track With A Social Media Content Calendar
by Christine Piper, Managing Partner|15 December 2020|Social Media
"Fail to plan or plan to fail" is a famous quote often attributed to Benjamin Franklin. While it is certain that Ben didn't know what a hashtag or trending topic was, he sure did know to make an excellent point. Social media planning...
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